Virtana Appoints Daniel Raskin as Chief Marketing Officer
Daniel Raskin, Chief Marketing Officer, Virtana • Photo Credit: Virtana
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PALO ALTO, Calif., May 28, 2026 (BUSINESS WATCH GLOBAL) — Observability platform provider Virtana has appointed Daniel Raskin as Chief Marketing Officer.
Raskin brings more than 25 years of enterprise marketing leadership experience and will lead Virtana’s global marketing strategy, brand development, and demand generation efforts. His appointment comes as enterprises increase investment in AI infrastructure and hybrid cloud environments, according to the company
“Daniel brings a rare combination of founder instinct, enterprise marketing leadership, and product operating experience. He has built and scaled marketing functions in some of the most demanding categories in enterprise technology, while directly shaping product strategy and growth. That combination is essential at this stage. As Virtana enters a period of accelerating market opportunity, his ability to translate complex, AI-driven infrastructure into clear, outcome-focused narratives will sharpen our market position and strengthen how we communicate value to customers, partners, and investors,” said Paul Appleby, CEO of Virtana.
Most recently, Raskin co-founded Mperativ, a venture-backed company focused on applying agentic AI to go-to-market data and marketing attribution. Following Mperativ’s acquisition by Lative, he joined Virtana. Previously, he held senior leadership roles at Sun Microsystems, McGraw-Hill, ForgeRock, and Kinetica. At ForgeRock, he led both marketing and product functions during a period of significant growth prior to the company’s public market debut.
“Virtana is addressing one of the defining infrastructure challenges of this decade. As organizations forge into the AI era, applications have become distributed systems and AI workloads are proliferating rapidly, making observability the central control point for visibility, governance, and resilience at scale. Legacy application monitoring solutions cannot keep pace. Virtana delivers end-to-end observability with the data and context required to power agentic AI, enabling smarter automation, stronger resilience, and disciplined performance as enterprises scale AI,” said Raskin.
Virtana provides observability solutions across hybrid and multi-cloud environments, supporting IT operations and DevOps teams in monitoring applications, infrastructure, and AI workloads.
For more information, visit www.virtana.com.
Source: Virtana
